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Андрій Кривенко

Таргетолог Meta Ads, FB, Pixel, події, аудиторії. Автоматизації й боти SmartSender.

What is Targeted Advertising? (Simple Explanation)

Targeted advertising means showing ads only to people most likely interested in your product or service. Instead of wasting budget on everyone, you focus on age, location, interests, and behavior. This approach reduces costs and increases conversions.

What is Targeted Advertising? (Simple Explanation)
What is Targeted Advertising? (Simple Explanation)

Targeted advertising is one of the most effective ways to promote products and services online.

Unlike traditional ads that target everyone, this method allows you to focus only on people who are truly interested.

How it works:

You define your audience by age, location, gender.

You add interests and online behavior.

You track user actions (for example, visiting your website).

Benefits:

Less wasted budget.

Higher chance of reaching potential clients.

More measurable results.

👉 In simple words: targeted ads help you spend money smarter and get better outcomes. 

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